About Alteryx

Companies of all sizes realize the tremendous potential for data, but many struggle with turning that data into something they can take action upon, quickly enough for it to make a difference. Legacy approaches and tools for analytics have simply slowed them down even more. And, analysts in line of business departments such as sales, marketing, and finance are exhausting the capabilities of Microsoft Excel and other point solutions, and have grown tired of having to depend on data scientists and IT staff for data blending, analytics, and sharing of insight. With Alteryx these problems no longer slow an organization down. Analysts love Alteryx because it uniquely provides them with a single workflow for data blending, analytics, and reporting. This workflow allows the seamless blending of internal, third party and cloud-based data, and simple analysis using 60+ prebuilt tools for spatial and predictive analytics. All of this is achieved in a drag-and-drop environment that requires no coding or specialists. The Alteryx workflow is so intuitive that users are productive in hours.

Alteryx has earned the trust of more than 700 customers around the world, ranging from many of the world’s largest and best known brands, including Experian, Kaiser, Ford, and McDonald’s, to growing organizations such as Rosenblatt Securities, Vertix, and Consumer Orbit, who all want to use the power of data for a competitive edge. Alteryx is headquartered in Irvine, California, with its development center in Boulder, Colorado, and regional offices in Silicon Valley, Dallas, Chicago, and the United Kingdom. Over 170 Alteryx associates plus dozens of partners around the world, remain true to the vision and passion of our three founders, who all continue to hold prominent and active roles in the company. Together, they serve over 200,000 users who love and rely on Alteryx Analytics to provide them with an intuitive work- flow for data blending and advanced analytics. To learn more about Alteryx, visit www.alteryx.com.

How Does Competitive Analytics Add Value?

Competitive Analytics helps organizations with Alteryx in many ways. We offer Alteryx training and private BI workshops to help analysts and BI departments maximize the benefits of Alteryx, project assistance to help supplement the BI department and achieve greater results, complete module development to meet the immediate needs of a project or team, and a myriad of other customized approaches depending on the needs and timing of your organization.

The following data and analytics flow using Alteryx illustrates a customizable yet automated predictive model using several proprietary statistical and econometric methods, a dozen powerful Alteryx tools, and an output to Tableau (TDE) file. Stay tuned! We’ll be posting more examples soon!

For more information about how Competitive Analytics can help you achieve maximized results with Alteryx, contact us.

Alteryx Overview

Alteryx Analytics provides analysts with an intuitive workflow for data blending and advanced analytics that leads to deeper insights in hours, not the weeks typical of traditional approaches. To learn more about how you can improve your BI and analytics with Alteryx, download a free 14 day trial!


Why Alteryx?

Alteryx is the leader in data blending and advanced analytics software. Alteryx Analytics provides analysts with an intuitive workflow for data blending and advanced analytics that leads to deeper insights in hours, not the weeks typical of traditional approaches. Analysts love the Alteryx analytics platform because they can deliver deeper insights by seamlessly blending internal, third party, and cloud data, and then analyze it using spatial and predictive drag-and-drop tools. This is all done in a single workflow, with no programming required. More than 700 customers and thousands of data analysts worldwide rely on Alteryx daily.

Enhance Your Skills With Alteryx Training Videos

The following videos are designed to help you get started with Alteryx. If you have any questions, or would like to learn more about the Private Workshops we offer to help you achieve your analytics goals, please contact us.

Alteryx: Data Blending

Alteryx: Sharing Insight

Getting Started: A Tour of Alteryx Designer

Multichannel Analysis

AB Test Analysis

Data Blending

Polygons for Tableau

Market Basket Analysis

Humanizing Big Data Whiteboard Video

Consumerization of Analytics Whiteboard Video

Alteryx Spatial Analytics

Did you know Alteryx can help you understand how location matters to your business? By adding powerful geospatial and location intelligence to the same, intuitive analytic workflow you’re already using, you can use drive times, trade areas, spatial matching, and point creation to:

• Associate customers with your nearest store or office

• Tailor marketing campaigns to improve ROI

• Predict location performance with higher accuracy

What’s more, you can easily output the results to mapping and visualization tools, such as Tableau, Qlik, ESRI, and MapInfo.

Step-by-Step Spatial Analytics Training

Many decisions require an understanding of location. This demonstration outlines how Alteryx can take customer data files and add spatial or location intelligence without having to use a specialist tool or wait for specialist users. Additionally, the demonstration shows how Alteryx can very easily output to a variety of formats, including Tableau. Download a 14 day free trial below to follow along.


Great Clips Case Study: Using spatial analytics to make better, location-based decisions

Alteryx supports Great Clips’ growth strategy with site selection and location analytics. Great Clips wanted to better support its growth strategy by accelerating the new site assessment and selection process for its franchise salons while also reducing overall costs. Download the Great Clips Case Study to learn more about how Great Clips uses Alteryx to put analytics in the hands of its real estate managers with an easy-to-use, fast and accurate way to find and qualify all potential new franchise locations.